Digital Banking Privacy Policy



Last updated:  April 2022

 

This Digital Banking Privacy Policy, in combination with other relevant privacy notices that we provide to you (e.g., pursuant to financial privacy laws), applies to information that Salem Five Bank (“Salem Five”, “us”, “we” and “our”) collects about our customers and other visitors (“you” and “your”) when you interact with us online or via mobile banking (“Sites”).  This Policy describes our policies and practices regarding the collection, use and disclosure of any personal information that we and our service providers collect from or about users in connection with our Sites.

By using our Sites, you agree to the terms and conditions of this Policy.

THE TYPES OF INFORMATION WE COLLECT 

We collect personal information that you provide to us when you visit our Sites, such as when you apply or register for our products and services, communicate with us, respond to surveys, enter contests or promotions, or link external accounts using our account aggregation tool. We also collect personal information from your computer, smartphone, or other mobile device

We may use third party service providers to process personal information on our behalf. Our service providers are contractually obligated to comply with our policies to protect information we share with them or that they collect on our behalf.

Through your use of our sites, personal information we collect may include:

  • Contact and identity information, such as name, address, mailing address, email address, phone number, date of birth, social security number, username and password, and other information that directly identifies you
  • Application information, such as credit and income information
  • Third Party information from identity verification services and consumer reporting agencies, including credit bureaus
  • Account-related information, such as account number, debit card number, account balances, account history, information about beneficiaries and joint account holders, and other information related to your Salem Five accounts and third-party accounts you link using our account aggregation tool
  • Transaction information, such as debit card purchases, payment or transaction history, third party billing information, and other transaction details
  • Information from your computer, smartphone, or other mobile device, such as:
    • Device data including device type, manufacturer & model, mobile device carrier and radio/network information (e.g. Wi-Fi, LTE, 3G)
    • Unique device identifiers including IP addresses
    • Browser type, version, language and display/screen settings
    • Information about how you use and interact with our Sites (e.g. page visited or links clicked)
    • Responses to advertisements on the sites where we advertise
    • Log information such as your search queries in the mobile app
    • Search engine referrals
    • Geo-location information, with your consent, such as city, state or geographic area (e.g. branch/ATM locator tool, fraud prevention)
  • Cookies, which are text files that websites store on a visitor’s device to uniquely identify the visitor’s browser or to store information or settings in the browser for the purpose of helping you navigate between pages efficiently, remembering your preferences, enabling functionality, and helping us understand user activity and patterns.
  • Local storage technologies, like HTML5 and Flash, which provide cookie-equivalent functionality but can store larger amounts of data, including on your device outside of your browser in connection with specific applications.
  • Web beacons, also known as pixel tags or clear GIFs, which are used to demonstrate that a webpage or email was accessed or opened, or that certain content was viewed or clicked.
  • Location Information. If you have enabled location services on your phone and agree to the collection of your location when prompted by the Services, we will collect location data when you use the Services even when the app is closed or not in use; for example, to provide our fraud detection services. If you do not want us to collect this information, you may decline the collection of your location when prompted or adjust the location services settings on your device.

HOW WE USE YOUR INFORMATION

Personal Information we collect from and about you through your use of our Sites may be used for many purposes, such as:

  • Delivering products and services, such as processing applications, processing transactions, consolidating financial account information in our account aggregation service, and locating our nearby branches and ATMs
  • Detecting and preventing fraud, identity theft and other risks to you and Salem Five
  • Personalizing your digital experience by enhancing the overall Site organization and design and sending you relevant alerts via text, email, or push notifications
  • Advertising and marketing, such as providing offers for products and services via mail, email, or phone, displaying online advertising, targeting our offers or promotions, conducting market research, and evaluating or improving the effectiveness of our marketing efforts
  • Performing analytics concerning your use of our Digital Banking services, including your responses to our emails and the pages and advertisements you view
  • Complying with and enforcing applicable legal requirements, industry standards, contractual obligations and Salem Five polices

We retain personal information for a period of time as required by laws and regulations and the necessary business purpose.

DISCLOSURE OF YOUR PERSONAL INFORMATION

We may share personal information we collect with our affiliates, service providers, marketing partners, credit bureaus, government authorities as required by laws and regulations, and third parties with whom you authorize or direct us to share your information. We may also share aggregated and/or de-identified information (i.e. where information that identifies you personally has been removed or obscured) with third parties for any purpose.

LINKS TO OTHER SITES

Salem Five’s Sites may contain links to third party websites. When you click on a link to any other website or location, you will leave our Site and go to another site and another entity may collect personal and/or anonymous information from you. The Site’s provision of a link to any other website or location is for your convenience and does not signify our endorsement of such other website or location or its contents. We have no control over, do not review, and cannot be responsible for, these outside websites or their content. Please be aware that the terms of this Privacy Policy do not apply to these outside websites. We encourage you to read the privacy policy of every website you visit.

ONLINE TRACKING

Some web browsers transmit “do not track” signals to websites you visit and other online services with which your web browser communicates. There is currently no standard that governs what, if anything, websites should do when they receive these signals. We currently do not take action in response to these signals. When a standard is established, we may revise our Policy on responding to these signals.

YOUR CHOICES REGARDING YOUR INFORMATION

You have several choices regarding use of your personal information.

a) Email addresses:

If you provide us an email address, we may send you e-mails with information on new products or services or other marketing materials. If you do not wish to receive such e-mails, you may unsubscribe from future e-mails by clicking the “unsubscribe” link that is included in every marketing e-mail. If you choose to unsubscribe from marketing e-mails, we may still send you emails about your accounts or for other non-marketing purposes.

b) Phone numbers

If you supply us with a phone number online, you may receive calls from us. If your phone number is listed on the National Do Not Call Registry, we will not call you for marketing purposes unless you have an existing business relationship with us. If you opt out of marketing calls, we may still call you about your accounts or for other non-marketing purposes.

We may also send you notifications by SMS (text), such as provide a fraud alert. You may opt out of SMS communications by unlinking your mobile phone number through the Services.

c) Location Tracking

If you initially consented to the collection of geo-location information through our Mobile Banking App, you could subsequently stop the collection of this information at any time by changing the preferences on your mobile device. Please note, however, that if you withdraw consent to our collection of location information, you may no longer be able to use some features of the App.

KEEPING YOUR INFORMTION SECURE

To protect your personal information from unauthorized access and use, we implement security measures that comply with applicable federal and state laws. These measures may include encrypting files, multi-factor authentication, maintaining internal physical and technical security controls, and oversight of our third-party service providers to ensure personal information remains confidential and secure.

You can help maintain the security of your banking information by not sharing your Username or Password with anyone, by changing your Password regularly, and by remembering to sign off. Please see our Resource Center for more information about how to guard against fraud and identity theft.

A NOTE ABOUT CHILDREN

We do not knowingly solicit data from children under 18, and we do not market online products or services to children. We recognize that protecting children's identities and privacy online is important and that the responsibility to do so rests with both the online industry and with parents.

If a child under 18 submits personal information to us through the Sites and we learn that the personal information is the information of a child under 18, we will attempt to delete the information as soon as possible.

PRIVACY POLICY UPDATES

This Privacy Policy is subject to occasional revision. We may amend this Policy at any time by posting a revised version on the Sites. The revised version will be effective immediately at the time it is posted unless a delayed effective date is expressly stated therein. You may (in our discretion) also be provided with an email notification of such amendments. You may (in our discretion) be required to affirmatively acknowledge or accept the revised Privacy Policy to continue use of the Sites. Any use of the Sites after a notice of change (whether by Site posting, email or express acknowledgement or acceptance) will constitute your express agreement to such changes.

CONTACT US

If you have any questions about this Privacy Policy or Salem Five’s data collection practices, please contact us by email at: mail@salemfive.com; or by telephone at (800) 850-5000.